![]() I’m also not afraid to work a few extra hours over the weekend if there’s a project that needs to be turned around quickly. When this does happen, though, I have a side of my business I can pass off to some of my team that allows me to focus on technical and specialist writing work. I’m very good at managing my time and don’t like to be too busy. How do you deal with managing low bandwidth? Now, I run the content agency Jet Social, which is in its tenth year. I decided to transition to becoming a freelance marketer before pivoting to focus solely on content. I was working in PR and saw that there was so much more I could do. Can you tell us what brought you to this career? ![]() Over the last 15 years, I’ve worked with some incredible clients including, more recently, Epicor, Jaguar Land Rover, ETQ, Goodyear, and many more. Can you tell us about your time freelancing? She’s been a member of nDash since January 2018. JESS SHANAHAN is a tech and e-mobility content writer and automotive journalist specializing in thought leadership and content strategy. If you are tenacious and deliver consistent good work, more opportunities will come to you.Ĭheck out Caroline’s nDash profile and follow her on LinkedIn! Jess Shanahan: Tech and e-mobility content writer Put yourself out there and show interest. Collaboration is everything.įinally, don’t wait on the sidelines. The goal isn’t to just be a writer’ the goal is to be their business partner because, essentially, you are helping these clients grow their business. You’ll also be more prepared to pitch them topics that are timely and relevant. The more informed you are, the better writer you’ll be. What are their values and priorities? How do they position themselves? Understand their business and how it works. Then find companies focusing on that area of expertise and do your research. There’s no use pitching a cybersecurity company if you can’t stand writing about that topic. What advice would you give a newer freelance writer hoping to increase their deliverables?įirst, focus on the areas that truly interest you. So, setting healthy limits, communicating clearly and exercising your “no” muscle, even in small ways, is important. What I have found is that women, in particular, have trouble saying “no.” But the ability to set boundaries is critical so you can work smarter and increase your productivity. I actually wrote a blog post on this topic! It’s all about prioritization and setting healthy boundaries. How do you deal with managing low bandwidth as a freelancer? It’s also a great way to stay on top of current trends and emerging technologies. While my coaching business is my primary focus, I love to exercise my creative skills by writing about topics that interest and excite me. Writing and storytelling has always been my passion. Can you tell us what brought you to a career in freelance writing? ![]() I’m also a teacher on Insight Timer, where I help people make the most of their life at work. Writing is also a passion of mine.Ĭurrently, I am a regular contributor to Forbes and Thrive Global and have been featured in publications like the New York Times, Entrepreneur, Inc., and Success Magazine. Prior to Corporate Escape Artist, I held executive leadership roles in small tech firms as well as Fortune 500 companies like Dell and Sony. As the founder of Corporate Escape Artist, I made the leap to entrepreneurship after a successful 25-year corporate career and have never looked back. I’m a career and life coach who helps people go from a soul-sucking job to career fulfillment. Can you tell us about your career and journey to Corporate Escape Artist? She’s been a member of nDash since October 2021. And Chuck, a B2B writer with a firm weekly work-time limit.Ĭaroline Castrillon: Founder of Corporate Escape ArtistĬAROLINE CASTRILLON is a career and life coach and the founder of Corporate Escape Artist.Jess, a tech and automotive writer and agency founder who passes less-specialized work off to her team.Caroline, a life coach and business writer focused on setting boundaries.
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